Jean-Pierre H. Dubé

Improving the Numerical Performance of BLP: Static and Dynamic Discrete Choice Random Coefficients Demand Estimation

Year: 2009
Journal: Econometrica
Authors: Jean-Pierre H. Dub; Jeremy T. Fox; Chelin Su

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

Year: 2012
Journal: Quantitative Marketing and Economics
Authors: Jean-Pierre H. Dubé; Günter J. Hitsch; Pranav Jindal

The Formation of Consumer Brand Preferences

Year: 2016
Journal: Annual Review of Economics
Authors: Bart J. Bronnenberg; Jean-Pierre H. Dub

Competitive Price Targeting with Smartphone Coupons

Year: 2016
Journal: Marketing Science
Authors: Jean-Pierre H. Dub; Zheng Fang; Nathan Fong; Xueming Luo

Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test

Year: 2018
Journal: Marketing Science
Authors: Bart Bronnenberg; Jean-Pierre H. Dub; Robert E. Sanders

Microeconometric Models of Consumer Demand

Year: 2018
Journal: No Journal Matched
Authors: Jean-Pierre H. Dub

State-Dependent Demand Estimation with Initial Conditions Correction

Year: 2019
Journal: Journal of Marketing Research
Authors: Andrey Simonov; Jean-Pierre H. Dubé; Günter J. Hitsch; Peter E. Rossi

Random-Coeficients Logit Demand Estimation with Zero-Valued Market Shares

Year: 2020
Journal: Marketing Science
Authors: Jean-Pierre H. Dub; Ali Hortasu; Joonhwi Joo

The Persuasive Effect of Fox News: Noncompliance with Social Distancing during the COVID-19 Pandemic

Year: 2020
Journal: No Journal Matched
Authors: Andrey Simonov; Szymon K. Sacher; Jean-Pierre H. Dub; Shirsho Biswas

Millennials and the Takeoff of Craft Brands: Preference Formation in the US Beer Industry

Year: 2021
Journal: Marketing Science
Authors: Bart J. Bronnenberg; Jean-Pierre H. Dub; Joonhwi Joo

Discrete-Choice Models and Representative Consumer Theory

Year: 2022
Journal: No Journal Matched
Authors: Jean-Pierre H. Dub; Joonhwi Joo; Kyeongbae Kim

Intangible Marketing Capital

Year: 2022
Journal: No Journal Matched
Authors: Bart Bronnenberg; Jean-Pierre H. Dub; Chad Syverson