We Are All Behavioral More or Less: Measuring and Using Consumer-Level Behavioral Sufficient Statistics

Working Paper: NBER ID: w25540

Authors: Victor Stango; Jonathan Zinman

Abstract: Can a behavioral sufficient statistic empirically capture cross-consumer variation in behavioral tendencies and help identify whether behavioral biases, taken together, are linked to material consumer welfare losses? Our answer is yes. We construct simple consumer-level behavioral sufficient statistics—“B-counts”—by eliciting seventeen potential sources of behavioral biases per person, in a nationally representative panel, in two separate rounds nearly three years apart. B-counts aggregate information on behavioral biases within-person. Nearly all consumers exhibit multiple biases, in patterns assumed by behavioral sufficient statistic models (a la Chetty), and with substantial variation across people. B-counts are stable within-consumer over time, and that stability helps to address measurement error when using B-counts to model the relationship between biases, decision utility, and experienced utility. Conditional on classical inputs—risk aversion and patience, life-cycle factors and other demographics, cognitive and non-cognitive skills, and financial resources—B-counts strongly negatively correlate with both objective and subjective aspects of experienced utility. The results hold in much lower-dimensional models employing “Sparsity B-counts” based on bias subsets (a la Gabaix) and/or fewer covariates, illuminating lower-cost ways to use behavioral sufficient statistics to help capture the combined influence of multiple behavioral biases for a wide range of research questions and applications.

Keywords: behavioral economics; consumer welfare; sufficient statistics; behavioral biases; decision-making

JEL Codes: C83; D1; D6; D9; E7; G4


Causal Claims Network Graph

Edges that are evidenced by causal inference methods are in orange, and the rest are in light blue.


Causal Claims

CauseEffect
behavioral biases (D91)consumer welfare (D69)
bcounts (Y10)consumer welfare (D69)
bcounts (Y10)experienced utility (L97)
measurement error (C20)consumer welfare (D69)
bcounts stability (C62)measurement error (C20)

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