Does Fundraising Create New Giving?

Working Paper: NBER ID: w22033

Authors: Jonathan Meer

Abstract: Despite an extensive literature on the impacts of a variety of charitable fundraising techniques, little is known about whether these activities increase overall giving or merely cause donors to substitute away from other causes. Using detailed data from Donorschoose.org, an online platform linking teachers with prospective donors, I examine the extent to which matching grants for donations to certain requests affect giving to others. Eligibility for matches is determined in entirely by observable attributes of the request, providing an exogenous source of variation in incentives to donate to between charities. I find that, while matches increase giving to eligible requests, they do not appear to crowd out giving to similar ones, either contemporaneously or over time.

Keywords: No keywords provided

JEL Codes: D64; H41


Causal Claims Network Graph

Edges that are evidenced by causal inference methods are in orange, and the rest are in light blue.


Causal Claims

CauseEffect
Matching grants (H77)likelihood of receiving donations (D64)
Matching grants (H77)funds raised by a project (O22)
Matched competitors (L13)probability of receiving a donation (D64)
Matched competitors (L13)overall giving to donorschoose.org by non-partner donors (D64)
Presence of matched competitors (L13)lack of substitution in giving (D51)

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