Salience, Risky Choices and Gender

Working Paper: CEPR ID: DP8868

Authors: Alison L. Booth; Patrick Nolen

Abstract: Risk theories typically assume individuals make risky choices using probability weights that differ from objective probabilities. Recent theories suggest that probability weights vary depending on which portion of a risky environment is made salient. Using experimental data we show that salience affects young men and women differently, even after controlling for cognitive and non-cognitive skills. Men are significantly more likely than women to switch from a certain to a risky choice once the upside of winning is made salient, even though the expected value of the choice remains the same.

Keywords: cognitive ability; gender; probability weights; risk aversion

JEL Codes: D8; D81; J16


Causal Claims Network Graph

Edges that are evidenced by causal inference methods are in orange, and the rest are in light blue.


Causal Claims

CauseEffect
salience (D91)risky choices (men) (D81)
salience (D91)risky choices (women) (D91)
gender (J16)susceptibility to salience (D91)
cognitive ability (IQ) (G53)decision-making (D70)
salience + gender (J16)switching choices (C34)

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