Advance-Purchase Discounts as a Price Discrimination Device

Working Paper: CEPR ID: DP6664

Authors: Volker Nocke; Martin Peitz

Abstract: In an intertemporal setting in which individual uncertainty is resolved over time, advance-purchase discounts can serve to price discriminate between consumers with different expected valuations for the same product. Consumers with a high expected valuation purchase the product before learning their actual valuation at the offered advance-purchase discount; consumers with a low expected valuation will wait and purchase the good at the regular price only in the event where their realized valuation is high. We provide a necessary and sufficient condition under which the monopolist's optimal intertemporal selling policy features such advance-purchase discounts.

Keywords: advance-purchase discount; demand uncertainty; intertemporal pricing; introductory offers; monopoly pricing; price discrimination

JEL Codes: D42; L12


Causal Claims Network Graph

Edges that are evidenced by causal inference methods are in orange, and the rest are in light blue.


Causal Claims

CauseEffect
advance-purchase discounts (M31)consumer purchasing behavior (D19)
expected valuation (D46)purchasing decision (M31)
monopolist's pricing strategy (D42)advance-purchase discounts (M31)
high expected valuations (G19)early purchase (G14)
low expected valuations (G19)delayed purchase (D15)

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