Do Retail Incentives Work in Privatizations?

Working Paper: CEPR ID: DP4612

Authors: Matti Keloharju; Samuli Knüpfer; Sami Torstila

Abstract: 20 countries around the world have used incentive packages, including bonus shares and discounts, to attract retail investors to participate in privatizations. Using a unique dataset, we estimate the total cost of incentive packages at approximately $27 billion. The expiration of bonus share plans is associated with a six-day abnormal return of -1.1% and a long-term increase in volume. Incentives have been surprisingly effective in meeting stated privatization objectives. A dollar spent on retail incentives helps to attract about 21 times as many investors as a dollar spent on underpricing. Individual-level analysis shows that flipping is not only much reduced in the short term, but also declines by at least 15% over a period of 1,000 trading days.

Keywords: bonus shares; discounts; equity offerings; flipping; privatization

JEL Codes: D78; G14; G32; G38; L33


Causal Claims Network Graph

Edges that are evidenced by causal inference methods are in orange, and the rest are in light blue.


Causal Claims

CauseEffect
Underpricing (D49)log number of investors (G24)
Retail incentives (L14)investors attracted (G24)
Expiration of bonus share plans (G35)abnormal return (G14)
Expiration of bonus share plans (G35)trading volume (G15)
Retail incentives (L14)log number of investors (G24)
Bonus tranche (Y60)flipping activity (G14)

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