More than Words: Leaders' Speech and Risky Behavior during a Pandemic

Working Paper: CEPR ID: DP14707

Authors: Tiago Cavalcanti; Nicolas Ajzenman; Daniel da Mata

Abstract: How do political leader’s words and actions affect people’s behavior? We address this question in the context of Brazil by combining electoral information and geo-localized mobile phone data for more than 60 million devices throughout the entire country. We find that after Brazil’s president publicly and emphatically dismissed the risks associated with the COVID-19 pandemic and advised against isolation, the social distancing measures taken by citizens in pro-government localities weakened compared to places where political support of the president is less strong, while pre-event effects are insignificant. The impact is large and robust to different empirical model specifications. Moreover, we find suggestive evidence that this impact is driven by localities with relatively higher levels of media penetration and is stronger in municipalities with a larger proportion of Evangelic parishioners, a key group in terms of support for the president.

Keywords: Health; Coronavirus; Leadership; Persuasion; Risky Behavior

JEL Codes: D1; I31; Z13


Causal Claims Network Graph

Edges that are evidenced by causal inference methods are in orange, and the rest are in light blue.


Causal Claims

CauseEffect
President's public dismissal of COVID-19 risks (H12)Decreased social distancing measures (I14)
President's public dismissal of COVID-19 risks (H12)Decreased social distancing measures in pro-government municipalities (H77)
Media penetration (L96)Increased impact of president's statements on social distancing measures (H12)
Proportion of evangelical parishioners (Z12)Increased impact of president's statements on social distancing measures (H12)
No significant pre-event effects (G14)Changes in behavior are a result of the president's actions (D91)

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